| Original language | English |
|---|---|
| Title of host publication | The Routledge Companion To Marketing And Society |
| Publisher | Taylor and Francis |
| Pages | 13-28 |
| Number of pages | 16 |
| ISBN (Electronic) | 9781000640915 |
| ISBN (Print) | 9780367463083 |
| DOIs | |
| Publication status | Published - 1 Jan 2022 |
SYSTEMS THINKING IN MARKETING FOR SOCIAL IMPACT
Roger Layton, Christine Domegan, Linda Brennan
Research output: Chapter in Book or Conference Publication/Proceeding › Chapter › peer-review
3
Citations
(Scopus)