Original language | English |
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Title of host publication | The Routledge Companion To Marketing And Society |
Publisher | Taylor and Francis |
Pages | 13-28 |
Number of pages | 16 |
ISBN (Electronic) | 9781000640915 |
ISBN (Print) | 9780367463083 |
DOIs | |
Publication status | Published - 1 Jan 2022 |
SYSTEMS THINKING IN MARKETING FOR SOCIAL IMPACT
Roger Layton, Christine Domegan, Linda Brennan
Research output: Chapter in Book or Conference Publication/Proceeding › Chapter › peer-review
3
Citations
(Scopus)