SYSTEMS THINKING IN MARKETING FOR SOCIAL IMPACT

Roger Layton, Christine Domegan, Linda Brennan

Research output: Chapter in Book or Conference Publication/ProceedingChapterpeer-review

3 Citations (Scopus)
Original languageEnglish
Title of host publicationThe Routledge Companion To Marketing And Society
PublisherTaylor and Francis
Pages13-28
Number of pages16
ISBN (Electronic)9781000640915
ISBN (Print)9780367463083
DOIs
Publication statusPublished - 1 Jan 2022

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