Systems Social Marketing and Macro-Social Marketing: A Systematic Review and Methodological Critique of the Literature and Interventions

Christine Domegan

Research output: Chapter in Book or Conference Publication/ProceedingConference Publicationpeer-review

Original languageEnglish (Ireland)
Title of host publicationWorld Social Marketing Conference, Edinburgh, Scotland.
Publication statusPublished - 1 Jan 2019

Authors (Note for portal: view the doc link for the full list of authors)

  • Authors
  • Flaherty, T., Domegan, C., Duane, S., Brychkov, D. and Anand, M.

Cite this