Systematic Reviews: Their Emerging Role in the Co-Creation of Social Marketing Value

  • Christine Domegan

Research output: Chapter in Book or Conference Publication/ProceedingConference Publicationpeer-review

Original languageEnglish (Ireland)
Title of host publicationRegulation and Best Practices in Public and Nonprofit Marketing; 9th International Congress of the International Association on Public and Nonprofit Marketing
Place of PublicationBucharest, Romania
Publication statusPublished - 1 Jan 2010

Authors (Note for portal: view the doc link for the full list of authors)

  • Authors
  • McHugh, P. and Domegan, C.

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