TY - GEN
T1 - Product Innovation through Internal Startup in Large Software Companies
T2 - 42nd Euromicro Conference on Software Engineering and Advanced Applications, SEAA 2016
AU - Edison, Henry
AU - Wang, Xiaofeng
AU - Abrahamsson, Pekka
N1 - Publisher Copyright:
© 2016 IEEE.
PY - 2016/10/14
Y1 - 2016/10/14
N2 - Product innovation is a risky activity, but when successful, it enables large software companies accrue high profits and leapfrog the competition. Internal startups have been promoted as one way to foster product innovation in large companies, which allows them to innovate as startups do. However, internal startups in large companies are challenging endeavours despite of the promised benefits. How large software companies can leverage internal startups in software product innovation is not fully understood due to the scarcity of the relevant studies. Based on a conceptual framework that combines the elements from the Lean startup approach and an internal corporate venturing model, we conducted a case study of a large software company to examine how a new product was developed through the internal startup effort and struggled to achieve the desired outcomes set by the management. As a result, the conceptual framework was further developed into a Lean startup-enabled new product development model for large software companies.
AB - Product innovation is a risky activity, but when successful, it enables large software companies accrue high profits and leapfrog the competition. Internal startups have been promoted as one way to foster product innovation in large companies, which allows them to innovate as startups do. However, internal startups in large companies are challenging endeavours despite of the promised benefits. How large software companies can leverage internal startups in software product innovation is not fully understood due to the scarcity of the relevant studies. Based on a conceptual framework that combines the elements from the Lean startup approach and an internal corporate venturing model, we conducted a case study of a large software company to examine how a new product was developed through the internal startup effort and struggled to achieve the desired outcomes set by the management. As a result, the conceptual framework was further developed into a Lean startup-enabled new product development model for large software companies.
KW - Case study
KW - Internal startup
KW - Large software companies
KW - Lean startup
KW - Software product innovation
UR - https://www.scopus.com/pages/publications/84998540544
U2 - 10.1109/SEAA.2016.36
DO - 10.1109/SEAA.2016.36
M3 - Conference Publication
T3 - Proceedings - 42nd Euromicro Conference on Software Engineering and Advanced Applications, SEAA 2016
SP - 128
EP - 135
BT - Proceedings - 42nd Euromicro Conference on Software Engineering and Advanced Applications, SEAA 2016
PB - Institute of Electrical and Electronics Engineers Inc.
Y2 - 31 August 2016 through 2 September 2016
ER -