Organ Donation Social Marketing Interventions: An Examination of NUIG Students Attitudinal and Behavioural Responses

Research output: Chapter in Book or Conference Publication/ProceedingConference Publicationpeer-review

Original languageEnglish (Ireland)
Title of host publication49th Academy of Marketing Conference, Northumbria University, Newcastle, England, 4-7 of July 2016.
Publication statusPublished - 1 Jan 2016

Authors (Note for portal: view the doc link for the full list of authors)

  • Authors
  • Kenney, A., Torres, A.M., Domegan, C.

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