Market Segmentation: An Alternative Principal Components Approach

Research output: Chapter in Book or Conference Publication/Proceeding › Conference Publication › peer-review

Original language	English (Ireland)
Title of host publication	Proceedings of Annual Conference of the Administrative Sciences Association of Canada (ASAC) Conference
Publication status	Published - 1 Jan 1988

Authors (Note for portal: view the doc link for the full list of authors)

@inproceedings{ed655af33e8343888418082cad0708f3,

title = "Market Segmentation: An Alternative Principal Components Approach",

author = "Jerome Sheahan",

year = "1988",

month = jan,

day = "1",

language = "English (Ireland)",

booktitle = "Proceedings of Annual Conference of the Administrative Sciences Association of Canada (ASAC) Conference",

}