How the usage of location data can improve promotions efficiency and customer experience?

Research output: Contribution to a Journal (Peer & Non Peer) › Article

Original languageEnglish (Ireland)
JournalSelf Service
Publication statusPublished - 1 Apr 2019

Authors (Note for portal: view the doc link for the full list of authors)

  • Authors
  • Gavalas, L., Griva, A.

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