From Authoritive to Collaborative Engagement: A Social Marketing Approach to Progressing Science Policy

Patricia Mc Hugh

From Authoritive to Collaborative Engagement: A Social Marketing Approach to Progressing Science Policy

Marketing

Research output: Chapter in Book or Conference Publication/Proceeding › Conference Publication › peer-review

Original language	English (Ireland)
Title of host publication	Addressing the Major Behavioural Challenges of Our Time: Engage, Empower, Inspire; The 2nd World Non-Profit and Social Marketing Conference
Place of Publication	Dublin, Ireland.
Publication status	Published - 1 Jan 2011

Authors (Note for portal: view the doc link for the full list of authors)

Authors
McHugh, P. and Domegan, C.

Cite this

@inproceedings{6ed455934df14b4eaf18ef3366d6cd12,

title = "From Authoritive to Collaborative Engagement: A Social Marketing Approach to Progressing Science Policy",

author = "{Mc Hugh}, Patricia",

year = "2011",

month = jan,

day = "1",

language = "English (Ireland)",

booktitle = "Addressing the Major Behavioural Challenges of Our Time: Engage, Empower, Inspire; The 2nd World Non-Profit and Social Marketing Conference",

}

From Authoritive to Collaborative Engagement: A Social Marketing Approach to Progressing Science Policy. / Mc Hugh, Patricia.
Addressing the Major Behavioural Challenges of Our Time: Engage, Empower, Inspire; The 2nd World Non-Profit and Social Marketing Conference. Dublin, Ireland., 2011.

Research output: Chapter in Book or Conference Publication/Proceeding › Conference Publication › peer-review

TY - GEN

T1 - From Authoritive to Collaborative Engagement: A Social Marketing Approach to Progressing Science Policy

AU - Mc Hugh, Patricia

PY - 2011/1/1

Y1 - 2011/1/1

M3 - Conference Publication

BT - Addressing the Major Behavioural Challenges of Our Time: Engage, Empower, Inspire; The 2nd World Non-Profit and Social Marketing Conference

CY - Dublin, Ireland.

ER -