Abstract
In much the same way that XP and agile development radically changed the
software development landscape, Open Innovation is transforming how
organizations manage their innovation processes. In a traditional
closed innovation model all new business development processes and
marketing and development of new products takes place within the
boundaries of the organization. This approach is characterized by firms
that invest in their own R amp;D, employing smart and talented people to
surpass their competitors in new product and service development.
Additionally, after producing a stream of new ideas and inventions,
firms must thoroughly defend their intellectual property against the
competition. Open innovation, on the other hand, fundamentally
challenges how organizations innovate new product development ideas by
extending the pool from which ideas are drawn. This model is concerned
with combining internal and external ideas, as well as internal and
external paths to market, to stimulate and advance the development of
new products and technologies. This approach suggests that firms develop
processes to ensure a flow of ideas across its boundaries because not
all smart people work for the organization and there is an increasing
geographical dispersion of knowledge. Although firms may not exclusively
develop all the research they use, they can still profit from it. In
addition, firms may acquire relevant IP and integrate it into their
internal processes. Consequently, open innovation has implications for
how we view the customer in agile projects, but also presents many
opportunities for agile organizations to benefit from a different type
of customer engagement. However, getting innovative ideas into your
organization is just one part of the problem. Many organizations still
struggle with what to do with all those innovative ideas once exposed to
them, and how to incorporate them into their products. Through our
experience and research, however, we have found that Agile and Lean
principles and practices create the right environment for Open
Innovation to thrive. The workshop is open to all XP2010 attendees and
workshop attendees are invited to submit topics for discussion in
advance if they desire. This can take the form of questions, position
statements outlining experience with Open Innovation or innovation
processes in general, problems encountered, or challenges currently
faced.
| Original language | English (Ireland) |
|---|---|
| Media of output | Workshops |
| Publication status | Published - 1 Jun 2010 |