Digital China

The rapid development of digital technology infrastructure in the People's Republic of China, together with the government's recent support of grassroots innovation, has led to a growing mood of techno-nationalism as well as a feeling that digital technology can play an important role in renovating China's international image. Powerful internet companies are challenging the dominance of traditional state-owned media. Cultural products are digitized, distributed, and consumed on online platforms. Such platforms offer consumers a choice of content through subscription, either free or paid.