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Building Online Brand Communities: Towards a Conceptual Framework

  • Ann T. Walsh

Research output: Contribution to conference (Published) › Abstract

Original languageEnglish (Ireland)
Publication statusPublished - 1 Jan 2014
Event17th Annual Academy of Management Conference. 2014 -
Duration: 10 Sept 2014 → …

Conference

Conference17th Annual Academy of Management Conference. 2014
Period10/09/14 → …

Authors (Note for portal: view the doc link for the full list of authors)

  • Authors
  • Mc Laughlin, J. M. and Walsh, A.

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