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ARTMAP-IC neural networks for predicting insurance policy ownership

Research output: Chapter in Book or Conference Publication/ProceedingConference Publicationpeer-review

Abstract

The task how to predict profiles of potential customers for a product is important for a direct mailing company. A good prediction allows the company to detect potential customers and to avoid unnecessary and unwanted mailing. This paper describes a non-linear methodology to predict profiles of potential customers using ARTMAP-IC neural networks. The paper discusses advantages of the proposed approach over similar techniques based on neural networks.
Original languageEnglish (Ireland)
Title of host publicationWMSCI 2006: 10TH WORLD MULTI-CONFERENCE ON SYSTEMICS, CYBERNETICS AND INFORMATICS, VOL I, PROCEEDINGS
PublisherINT INST INFORMATICS & SYSTEMICS
Number of pages5
Publication statusPublished - 1 Jan 2006

Authors (Note for portal: view the doc link for the full list of authors)

  • Authors
  • Nachev, A

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