An investigation into the correlation between willingness for web search personalization and SNS usage patterns

Arjumand Younus; Colm O'Riordan; Gabriella Pasi

An investigation into the correlation between willingness for web search personalization and SNS usage patterns

Arjumand Younus
, Colm O'Riordan
, Gabriella Pasi

Computer Science

Research output: Contribution to a Journal (Peer & Non Peer) › Conference article › peer-review

Abstract

This paper presents a user survey-based analysis of the correlation between the users' willingness to personalize Web search and their social network usage patterns. The participants' responses to the survey questions enabled us to use a regression model for identifying the relationship between SNS variables and willingness to personalize Web search; the obtained results show that there is a strong relationship between willingness for personalized Web search and social network usage patterns. Finally, based on the findings of our survey we present some implications and directions for future work.

Original language	English
Pages (from-to)	80-84
Number of pages	5
Journal	CEUR Workshop Proceedings
Volume	1127
Publication status	Published - 2014
Event	5th Italian Information Retrieval Workshop, IIR 2014 - Roma, Italy Duration: 20 Jan 2014 → 21 Jan 2014

Cite this

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title = "An investigation into the correlation between willingness for web search personalization and SNS usage patterns",

abstract = "This paper presents a user survey-based analysis of the correlation between the users' willingness to personalize Web search and their social network usage patterns. The participants' responses to the survey questions enabled us to use a regression model for identifying the relationship between SNS variables and willingness to personalize Web search; the obtained results show that there is a strong relationship between willingness for personalized Web search and social network usage patterns. Finally, based on the findings of our survey we present some implications and directions for future work.",

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AU - Younus, Arjumand

AU - O'Riordan, Colm

AU - Pasi, Gabriella

PY - 2014

Y1 - 2014

N2 - This paper presents a user survey-based analysis of the correlation between the users' willingness to personalize Web search and their social network usage patterns. The participants' responses to the survey questions enabled us to use a regression model for identifying the relationship between SNS variables and willingness to personalize Web search; the obtained results show that there is a strong relationship between willingness for personalized Web search and social network usage patterns. Finally, based on the findings of our survey we present some implications and directions for future work.

AB - This paper presents a user survey-based analysis of the correlation between the users' willingness to personalize Web search and their social network usage patterns. The participants' responses to the survey questions enabled us to use a regression model for identifying the relationship between SNS variables and willingness to personalize Web search; the obtained results show that there is a strong relationship between willingness for personalized Web search and social network usage patterns. Finally, based on the findings of our survey we present some implications and directions for future work.

UR - https://www.scopus.com/pages/publications/84908261889

M3 - Conference article

AN - SCOPUS:84908261889

SN - 1613-0073

VL - 1127

SP - 80

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JO - CEUR Workshop Proceedings

JF - CEUR Workshop Proceedings

T2 - 5th Italian Information Retrieval Workshop, IIR 2014

Y2 - 20 January 2014 through 21 January 2014

ER -

An investigation into the correlation between willingness for web search personalization and SNS usage patterns

Abstract

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