An Explorative Investigation of Digital Innovation Adoption in Fashion Retailing by Irish Fashion Consumers-A Marketing Viewpoint

Research output: Chapter in Book or Conference Publication/Proceeding › Conference Publication › peer-review

Original language	English (Ireland)
Title of host publication	Irish Academy of Management Conference, University of Limerick
Publication status	Published - 1 Jan 2014

Authors (Note for portal: view the doc link for the full list of authors)

@inproceedings{c795338b90544843919ccd65c8f325f3,

title = "An Explorative Investigation of Digital Innovation Adoption in Fashion Retailing by Irish Fashion Consumers-A Marketing Viewpoint",

author = "Daly, \{Aidan N.\}",

year = "2014",

month = jan,

day = "1",

language = "English (Ireland)",

booktitle = "Irish Academy of Management Conference, University of Limerick",

}